Narine Kaprielyan

Narine Kaprielyan - Vice-president of PRP Group, a Weber Shandwick Affiliate Company, now she leads Consumer Practice as Account Director

Narine is found of effective integrated marketing communications. Having 15 years of experience in advertising, PR and marketing communications, Narine leads complex programmes of brand support, in which estimates the strategy, creativeness, use of unobvious, but effective communication tools and channels.

Narine and her team's projects are:

• The Body Shop cosmetic brand launch in the Russia
• Integrated marketing communication programme for Campbell's launch in the Russia
• Social initiative of  Bosch "Ice-box as the centre of  attraction" in partnership with stars, famous painters and designers
• "Comfortable space for mother and baby" Johnson's baby initiative
• Project Johnson's baby "Every Olympian has his Olympian mother" within Olympic brand support
• "10 years of luxury and style" - birthday party of famous glance magazine Harper's Bazaar
• "Guides of Jacob Delafon life" - unusual presentation of new Jacob Delafon mixing battery
• Creation and realization of repositioning strategy for Mobil 1 motor oil in the CIS

Narine's participation in project is the recipe for success campaign.