Êèåâñêèé ìåæäóíàðîäíûé ôåñòèâàëü ðåêëàìû


   







L-2. Ýòèêåòêà íà ïðîìûøëåííûå òîâàðû





 
Ó÷àñòíèê: ÐÀ "Ñè-Äæè"
Participant: AA "CG"
Íàçâàíèå ðàáîòû: Ýòèêåòêè íà óïàêîâêè ñîëåé äëÿ âàíí
Title of work: Label for bath salt packing
Ðåêëàìîäàòåëü: ÏÊÔ "Àðîçà"
Advertiser: "Aroza"
Ðåêëàìèðóåìûé ïðîäóêò, óñëóãà: Ñîëè äëÿ âàíí
Product, service to be advertised: Bath salt
Îïèñàíèå òâîð÷åñêîé èäåè, ñëîãàí: Äèçàéí ýòèêåòîê ñîçäàâàëñÿ ïîä êîíêðåòíóþ óïàêîâêó; äåìîíñòðèðóåò ïðèâëåêàòåëüíîñòü òîâàðà, ñîëåé äëÿ âàíí, çà ñ÷åò ïå÷àòè íà ïðîçðà÷íîé ïëåíêå. Èçîáðàæåíèå àðîìàòè÷åñêèõ äîáàâîê - îðèãèíàëüíî. ×åðíàÿ ïëàøêà ïðèçâàíà îáúåäèíèòü âñþ ñåðèþ.  òàêîì èñïîëíåíèè òîâàð âûãëÿäèò ñîâðåìåííî, ÿðêî âûäåëÿåòñÿ íà òîðãîâûõ ïîëêàõ, ïðèâëåêàåò âíèìàíèå ïîêóïàòåëåé, îòñòðàèâàåòñÿ îò ïîäîáíîãî òîâàðà äðóãèõ ïðîèçâîäèòåëåé.
Àâòîð èäåè: ÐÀ "Ñè-Äæè"
Author of idea: AA "CG"
Äèçàéíåð: Àííà Ãåðö
Designer: Anna Gerz
Äàòà ñîçäàíèÿ: 10-03-2002