This year Interactive jury of the Kiev International Advertising Festival will be headed by Richard Stiebitz, Creative Director Wunderman (Prague). In the past Richard Stiebitz has worked as the creative director of such significant names on the advertising market, as Saatchi and Saatchi Prague, DDB and Young and Rubicam.

«Interactive tools and Internet possibilities are new ways how to talk to people in right way to entertain them (or educate them) with relevant message to improve or ease their life, - mr. Stiebitz states. - I take the interactive tools in similar way like all new media. At the end we are going much closer to the people then ever».

Besides chairmanship in jury, Richard Stiebitz will conduct a forty-minute master class "How to be interactive?" During a master class Richard on examples will tell about what for should the agency be interactive, whether advertising makers can risk to speak for others, without knowing everything, and what of Digital can be used most effectively today.