31 ìàÿ - 3 èþíÿ 2005, Äîì Êèíî
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Èäåÿ ôèðìåííîãî ñòèëÿ 6-ãî ÊÌÔÐ ÐÀ Mr. Lemons, Riga

 

 

/ Àðõèâ 

Ðàáîòû 

Àâèàíîñåö "Àëüïàêà"


E-1-3 Äèçàéí âûñòàâî÷íûõ ñòåíäîâ

 

Íàçâà ðîáîòè / Íàçâàíèå ðàáîòû
Àâèàíîñåö "Àëüïàêà"
Title of work
Aircraft-carrier "Alpaca"
Ðåêëàìîäàâåöü / Ðåêëàìîäàòåëü
Àëüïàêà
Advertiser
Alpaca
Ðåêëàìîâàíèé ïðîäóêò, ïîñëóãà / Ðåêëàìèðóåìûé ïðîäóêò, óñëóãà
Êîìïëåêñ óñëóã äëÿ ó÷àñòèÿ â âûñòàâêàõ.
Product, service to be advertised
Set of services for participation to the fairs.
Îïèñ òâîð÷î¿ ³äå¿, ñëîãàí / Îïèñàíèå òâîð÷åñêîé èäåè, ñëîãàí
Ðåêëàìíûé áèçíåñ - îêåàí… Ìîãó÷èé è íåîáúÿòíûé, íåïîâòîðèìûé â êàæäîì èç ñâîèõ òå÷åíèé… Ðåêëàìíûé áèçíåñ – îêåàí… Ïîäîáíî ñêóëüïòîðó, ÷òî äåíü çà äíåì øëèôóåò êàìåííóþ ãëûáó, ñîçäàâàÿ ñâîé øåäåâð, ýòîò îêåàí, óïîðíî òðóäèòñÿ íàä êàæäûì êàìóøêîì, êàæäûì ðàñòåíèåì, êàæäûì ñóùåñòâîì, òâîðÿ èäåàëüíóþ ôîðìó, â êîòîðîé íåò èçëèøåñòâ, â êîòîðîé âñå ãîâîðèò î ñîâåðøåíñòâå…. Ðåêëàìíûé áèçíåñ – îêåàí… Â íåì, áåçóñëîâíî, åñòü ñâîè êèòû è ìåëêèå ðûá¸øêè… Ñâîè êîðàëëû è àéñáåðãè… Âñ¸ ýòî æèâåò è ñóùåñòâóåò ïî çàêîíàì îêåàíà… Íî åñòü â í¸ì è òà ñèëà, êîòîðàÿ ñïîñîáíà ïîâîðà÷èâàòü çàêîíû âñïÿòü, ñîçäàâàÿ àáñîëþòíî íîâûå ôîðìû è òå÷åíèÿ…  îêåàíå åñòü àâèàíîñöû… Ñèëüíûå è ìîãóùåñòâåííûå, êàê ñàì îêåàí… Îãðîìíûå, ìîùíûå è â òîæå âðåìÿ íåîáûêíîâåííî ìàíåâðåííûå, îíè áîðîçäÿò ïðîñòîðû îêåàíà, îñòàâëÿÿ çà ñîáîé ïåííûé ñëåä, ðàñïóãèâàþùèé íåñïîêîéíûõ îáèòàòåëåé îêåàíñêîãî äíà… Ðåêëàìíûé áèçíåñ – îêåàí… Íàä íèì åñòü òîëüêî íåáî… Íåáî ïîëíîå íàäåæä, ðàäîñòè è ÷èñòîòû… Ïðîöâåòàþùèé áèçíåñ – íåáî… Àâèàíîñåö – ñâÿçü ìåæäó îêåàíîì è íåáîì… Èìåííî îí ïîìîãàåò ìîãó÷èì ñàìîëåòàì ñòðåìèòåëüíî âçëåòàòü ââåðõ… È îíè óëåòàþò, íî âñåãäà âîçâðàùàþòñÿ äëÿ çàïðàâêè…
Slogan, description of creative idea
Advertising – an ocean… powerful and immense, unique in every of it streams… Advertising – the ocean… like a sculptor that is polishing stone block, creating his masterpiece, this ocean is working hard on every stone, every plant, every being, crafting a perfect form, in which everything is proving the perfection… Advertising – the ocean… it has its whales and small fishes… its corals and icebergs… all of them are living following the ocean rules… but a power exists, the power that is capable of turning down the rules, creating new forms and streams… aircraft-carriers… strong and vigorous as the ocean is… Huge and powerful and at the same time unbelievably manoeuvring, they are furrowing the ocean, leaving froth trace and frightening away restless inhabitants of the ocean… Advertising – the ocean… there is only sky above it… the sky full with hopes, happiness and purity… successful business – is the sky… Aircraft-carrier – the link between the ocean and the sky… it is the one helping the airplanes to take off… and they fly away, but always come back to fuel…
Àâòîð ³äå¿ / Àâòîð èäåè
Êëèìåíêî Àííà
Author of idea
Klymenko Anna
Òâîð÷èé êåð³âíèê / Òâîð÷åñêèé ðóêîâîäèòåëü
Êðàâ÷åíêî Îëåã
Creative manager
Kravchenko Oleg
Äèçàéíåð
Êëèìåíêî Àííà
Designer
Klymenko Anna
Âèðîáíè÷à êîìïàí³ÿ / Ïðîèçâîäñòâåííàÿ êîìïàíèÿ
Àëüïàêà
Production company
Alpaca
²íø³ / Äðóãèå
Êîíñòðóêòîð Ïåøòåðÿíó Àëåêñàíäð Íèêîëàåâè÷
Others
Construction Peshteryanu Olexandr Mykolayovych
гê ñòâîðåííÿ / Ãîä ñîçäàíèÿ (ÃÃÃÃ)
2004