31 ìàÿ - 3 èþíÿ 2005, Äîì Êèíî		 English

Óêðà¿íñüêà
Ïîáåäèòåëè
Short-list
Ðåéòèíã ðàáîò
Ðåéòèíã ó÷àñòíèêîâ
Ïðàâèëà
Ïàðòí¸ðû
Ìåäèà-ïîääåðæêà
Ïðåäñòàâèòåëüñòâà
Àðõèâ
Îðãêîìèòåò
Íîâîñòè

 

Èäåÿ ôèðìåííîãî ñòèëÿ 6-ãî ÊÌÔÐ ÐÀ Mr. Lemons, Riga

 

 
/ Àðõèâ 

Ðàáîòû 

Çàïóñê íîâîãî îïåðàòîðà


K-1-9 Êîìïëåêñíûå ðåêëàìíûå êàìïàíèè, ïðîåêòû çàïóñêà, ðàçâèòèÿ áðåíäîâ è ò.ä., ñîñòîÿùèå èç äâóõ è áîëåå ýëåìåíòîâ ðàçëè÷íûõ ðåêëàìíûõ èëè ìàðêåòèíãîâûõ êîììóíèêàöèé (ÒÂ, ïðèíò, óïàêîâêà, ðàäèî, èíòåðíåò, BTL è ò.ä.)

 

Íàçâà ðîáîòè / Íàçâàíèå ðàáîòû
Çàïóñê íîâîãî îïåðàòîðà
Title of work
New operator’s launch
Ðåêëàìîäàâåöü / Ðåêëàìîäàòåëü
ÎÎÎ "Àñòåëèò"
Advertiser
LLC "Astelit"
Ðåêëàìîâàíèé ïðîäóêò, ïîñëóãà / Ðåêëàìèðóåìûé ïðîäóêò, óñëóãà
Ìîáèëüíàÿ ñâÿçü
Product, service to be advertised
Mobile communications
Îïèñ òâîð÷î¿ ³äå¿, ñëîãàí / Îïèñàíèå òâîð÷åñêîé èäåè, ñëîãàí
Êîìïëåêñ ðåêëàìíûõ ìåðîïðèÿòèé ïî çàïóñêó íîâîãî áðåíäà íà ðûíêå óñëóã ìîáèëüíîé ñâÿçè. Ñëîãàí: "Æèòòÿ ñòຠö³êàâ³øèì!"
Slogan, description of creative idea
A range of promotional events to launch a new brand on the mobile communications market. Life is getting more interesting!
Àâòîð ³äå¿ / Àâòîð èäåè
Saatchi êðåàòèâíûé îòäåë
Author of idea
Saatchi creative
Òâîð÷èé êåð³âíèê / Òâîð÷åñêèé ðóêîâîäèòåëü
Êðàâ÷åíêî Ñëàâà
Creative manager
Kravchenko Slava
Êîï³ðàéòåð / Êîïèðàéòåð
Õîìêî Âàñèëü
Copywriter
Khomko Vasiliy
Àðò-äèðåêòîð
Ìàëèé Íèêîëàé, Êîæåâíèêîâ Ñåðãåé
Art-director
Maliy Mykola, Kozhevnikov Sergei
Âèðîáíè÷à êîìïàí³ÿ / Ïðîèçâîäñòâåííàÿ êîìïàíèÿ
Ïýê Øîò Áîéç
Production company
Pack Shot Boys
гê ñòâîðåííÿ / Ãîä ñîçäàíèÿ (ÃÃÃÃ)
2005