| 12 ïðàâäèâûõ èñòîðèé D-2-49 Êàëåíäàðü |
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Íàçâàíèå ðàáîòû 12 ïðàâäèâûõ èñòîðèé
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Title of work The 12 true stories
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Ðåêëàìîäàòåëü We R.Signs
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Advertiser We R.Signs
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Ðåêëàìèðóåìûé ïðîäóêò, óñëóãà Ðåêëàìíî-ïðîèçâîäñòâåííûé áèçíåñ
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Product, service to be advertised Advertising producrion
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Îïèñàíèå òâîð÷åñêîé èäåè, ñëîãàí Çàäà÷à êàæäîãî êàëåíäàðÿ ïðèñóòñòâîâàòü íà ñòîëå êëèåíòà è íàïîìèíàòü êðóãëûé ãîä î êîìïàíèè - ðåêëàìîäàòåëå. Ñ öåëüþ ïðîéòè êîíêóðåíòíûé îòáîð ñðåäè äðóãèõ êàëåíäàðåé ñïåöèàëüíî â ãîä Îáåçüÿíû íàìè áûë ðàçðáîòàí êàëåíäàðü -øóòêà, ðàññêàçûâàþùèé î òîì, êàê ïîÿâëÿëèñü ðàçíûå âèäû ðåêëàìíîé äåÿòåëüíîñòè.  ðåçóëüòàòå ïîëó÷èëñÿ òàêîé ïåðâîáûòíî-íàñêàëüíûé êàëåíäàðü, êîòîðûé ïðèâëåêàåò ê ñåáå âíèìàíèå íå òîëüêî êëèåíòîâ, íî è èõ ïîñèòèòåëåé.
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Slogan, description of creative idea The calendar was designed as an important promotion element, which need to be presented on each table of our clients. That's why we designed small funny calendar special to Monkey Year, which tells about how one ape became a human being used different sides of advertising business. Such calendar not only attracted client’s attention but also attention the clients of our clients.
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Àâòîð èäåè Åëåíà Êåñëåð/Àëåêñåé Êóçíåöîâ
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Author of idea Helen Kesler/ Alex Kuznetsov
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Òâîð÷åñêèé ðóêîâîäèòåëü Åëåíà Êåñëåð
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Creative manager Helen Kesler
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Êîïèðàéòåð Åëåíà Êåñëåð
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Copywriter Helen Kesler
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Äðóãèå Õóäîæíèê - Àøóð Âîöìóø
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Others The artist - Ashur Votsmush
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Äàòà ñîçäàíèÿ (ÌÌ-ÃÃÃÃ) 12-2003
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