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Íàçâàíèå ðàáîòû "Õëåáóøåê (òèçåð)"
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Title of work "Bread (teaser)"
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Ðàáîòà îòíîñèòñÿ ê ñåðèè ðàáîò / workline "Ëþáîâü" / "Love"
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Ðåêëàìîäàòåëü ÇÀÎ "Îëèìï"
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Advertiser LTD "Olimp"
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Ðåêëàìèðóåìûé ïðîäóêò, óñëóãà Âîäêà "Áèëåíüêà"
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Product, service to be advertised Vodka "Bilenka"
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Îïèñàíèå òâîð÷åñêîé èäåè, ñëîãàí ÁÈËÅÍÜÊÀ - íåäîðîãàÿ è êà÷åñòâåííàÿ âîäêà äëÿ òðóäîâîãî êëàññà. Äëÿ ëþäåé, êîòîðûå ïðèâûêëè ê ïðîñòîé æèçíè è ïðîñòîé ïèùå. Õëåáóøåê, îãóð÷èê è êîëáàñêà - ýòî òî, ÷òî íàäî. Íó è, êîíå÷íî, ÁÈËÅÍÜÊÀ.
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Slogan, description of creative idea BILENKA is not expensive and good quality vodka for working people. For those, who used to simple life and simple food. A piece of bread, a cucumber and a sausage – that’s all they need.
And BILENKA, of course,
Slogan: BILENKA. My sweetheart!
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Àâòîð èäåè Èðèíà Äåìèäîâà, Áîãäàí Êðàâ÷åíêî, Þðèé Øìûã
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Author of idea Irina Demidova, Bogdan Kravchenko, Yurij Shmyg
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Òâîð÷åñêèé ðóêîâîäèòåëü Èðèíà Äåìèäîâà, Áîãäàí Êðàâ÷åíêî
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Creative manager Irina Demidova, Bogdan Kravchenko
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Êîïèðàéòåð Èðèíà Äåìèäîâà, Þðèé Øìûã
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Copywriter Irina Demidova, Yurij Shmyg
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Àðò-äèðåêòîð Áîãäàí Êðàâ÷åíêî
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Art-director Bogdan Kravchenko
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Äèçàéíåð Äìèòðèé Çóåâ
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Designer Dmitrij Zujev
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Äàòà ñîçäàíèÿ (ÌÌ-ÃÃÃÃ) 09-2003
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