| Ðåïîçèöèîíèðîâàíèå áðåíäà «Ãàëè÷èíà» K-1-37 Ðåêëàìíûå êàìïàíèè, ñîñòîÿùèå èç äâóõ è áîëåå ýëåìåíòîâ ðåêëàìíûõ èëè ìàðêåòèíãîâûõ êîììóíèêàöèé (ÒÂ, ïðèíò, óïàêîâêà, ðàäèî, èíòåðíåò, BTL è ò.ä.) |
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Íàçâàíèå ðàáîòû Ðåïîçèöèîíèðîâàíèå áðåíäà «Ãàëè÷èíà»
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Title of work Re-positioning of a brand "Galichina"
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Ðåêëàìîäàòåëü ÇÀÎ "Ãàëè÷èíà"
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Advertiser Galichina
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Ðåêëàìèðóåìûé ïðîäóêò, óñëóãà Ñîêè "Ãàëè÷èíà"
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Product, service to be advertised Galichina juice
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Îïèñàíèå òâîð÷åñêîé èäåè, ñëîãàí Âû ïëàòèòå òîëüêî çà êà÷åñòâî!
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Slogan, description of creative idea You pay only for quality!
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Àâòîð èäåè Ýëâèñ Ïýëâèñ
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Author of idea Elvis Pelvis
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Òâîð÷åñêèé ðóêîâîäèòåëü Âîëîãóðîâ Èëüÿ
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Creative manager Vologurov Ilya
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Êîïèðàéòåð Ôîìèíûõ Ãàëèíà
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Copywriter Fominyh Galina
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Äèçàéíåð Ìàêîâåòñêèé Àíäðåé, Øìàòêî Èãîðü, Ñåðãååâ Äìèòðèé
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Designer Makovetsky Andre, Shmatko Igor, Sergeev Dmitry
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Çâóêîðåæèññåð Êîíîíîâ Þðèé
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Sound producer Kononov Yuriy
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Äàòà ñîçäàíèÿ (ÌÌ-ÃÃÃÃ) 10-2003
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